Today's world of advertising ... Commercials bombard us from every side and direction.According to statistics, the average number of TV ads viewed by people in the eighteen years of age (140000) Declaration!
The Internet today is no different at all for that.
Web sites offering various forms of advertising, and other sites that sponsor the declared sites, and so on ... Wherever they moved in the network would run into a great deal of commercial advertising, which has exacerbated our problem, we consumers, and what got us in a dilemma after a loss. The choice of someone to buy what you want has become very difficult.
But this is also exacerbated the problem of the advertisers themselves, not only consumers, but caught in the most confused, and the complexities of business critical.
How?
This has led most of the flood advertising commercial sites on the Internet to make unremitting efforts to add new features, and more facilities and services more attractive by the day to their products and services to woo the consumer. Has become a process of persuading the consumer commodity, a complex process, and tomorrow, like a spoiled raced everyone to win the affection while standing is not indifferent to what was going on and does not have enough time to see so many products and services, publications and marketing are pouring into it daily e-mail and where a curfew on the Web
What a dilemma ...! How can a solution?
How can the midst of this feverish race to attract consumer quietly by the hand and lead him to the store?
"Elias Verdi" (Ellias Verdi), who was President of the National Council for the retail trade in the United States of America, formulated a new concept can be expressed by the term "at the top of understanding the mental" (top-of-mind awareness), as one of the key elements importantable to attract the consumer in light of intense competition.
Applied to a translation of this term on the Internet, is the ability to create a state of conscience of others to make your domain name sticks in the mind, the flashes as soon as they highlight the need to purchase a commodity located in Your major. This is the goal.
In other words ...
As long as the vast majority of people lack the time to surf the web and getting to go shopping through them, they shall, as soon as they need to purchase a commodity, will go to, or are looking for a site that flashes his name first in their minds, at that very moment. They go immediately to the site closest to a name in their minds, especially in the midst of those flyers diverse heaped on them day and night, and struggling to attract their attention.
Create that state of mind in the hearts of others begins to choose a domain name, but due to a larger role in this task. Here, the importance of avoiding those names is not expressive, and that can not be flashing in the mind of one of them days.
Choosing a good domain name sticks in the mind is not so easy, but requires a lot of deliberation and reflection before resorting to the adoption of the first name comes to mind is absurd.Simplicity, and the implication, and the short name, all essential elements contribute to strengthening the capacity of name on the adhesion. But there is another element on the side of power and effectiveness is ... Rhyme.
Rhyme is enjoying the hearing, makes the ability to remember names more easily ...
For this, being on training of students in institutes of advertising marketing the use of rhyme words and music to refresh the memory of the reader and increase their ability to remember vocabulary ad text. Allowing delights of music broadcast by the rhyme, which helps the depth of vocabulary in memory easily and gives the text more credibility, according to Dr.) Matthew Glun Mac (Dr. Matthew McGlone, a professor of psychology.
According to his research, he found Professor "Mac Glun" The ability to remember the phrase "birds of Friends" for example, greater than the ability to remember the phrase "old friendships last for a long time." Add to that, as the Professor, that people often link between the aesthetic rhythm and music emanating from their hand, and the credibility of the text on the other.
Is it a coincidence that most hold in trust in memory of the stories are those stories that Almsdjap was told by our grandmothers when we were young?
That is in principle ...
But you will certainly not choose the name of your site in Arabic and Latin characters as long as they characters used in the formulation of domain names on the Internet. This means that the application of the terms of the label where the name short and simple and contain the required meaning and contain the rhyme, will take place on the vocabulary, such as Latin (SmartStart) (PayDay) (TalkyWalky) (Dash2Cash).
Of course, difficult to implement all those conditions together to optimize because you will often find that all the labels that won the admiration is reserved since thousands of names being registered daily on the internet. So I think you will have to sacrifice some conditions in order to maintain others.But on the whole, the closer of the conditions of the label as the correct name was capable of keeping and remembering, and thus the most influential.
There is a similar type of the labels, close to the rhyme and what is Balsdja, but it also has a strong capacity to attach to memory.
See the following names, do you see as a common denominator?
Saran Wrap (Saran-Wrap), Coke (Coka-Cola), Willy Wonka (Willy Wonka), Jl. Any. Joe (GIJoe), Barbie (Barbie), hamburger Hellbr (Hamburger Helper), Crespi and Services Gadgest (Crispy Crunch) , Block Buster (Block Buster) ...
Perhaps you feel that the fine line which links them to each other, but you could not distinguish accurately!
Well ...
Seems to be repeating characters in a coherent and harmonious within words, giving also a rhythm musical fun and powerful effect, and makes the word much easier, and speeds up the process is retrieved from memory. This is the only common denominator between those words is not subject to any rule.
In general, rule or no rule, music or without music, make the name of your domain name magnetized strong adhesion memory and stationed in ...
Tuesday
Terms of the proper designation : 1-2-1 / at the top of mental perception
Saturday
Domain name traffic magnet
1-1 / Forms Domain Name
Often not aware of new to the business owners and even experienced them, the momentum launched by the trade name was chosen after careful consideration. Rather, it appears that the choice of name for many employers in our societies is an emotional decision, rather than a rational decision. However, do not avoid thinking about the claim that they are artists in the selection of brand names!
The launch of the label on a business or product or service, is one of the important marketing decisions, which require you to take. In addition to being a tool of the sale, the correct name is also an important advertising tool briefly describe your business and effectively contribute greatly to improve its image in front of others, stealing customers from your competitors.
If these tips apply to commercial designations in the real world, it applies more domain names in e-Cyberspace are unaware of others all about you. The name, which is difficult to absorb, or conveyed easily to each of the "happiest" and "Bob" and "Jean Pierre" and "Rodriguez" and "Zhang Li" and "Hahjhan Khan," could cause harm to your project and makes the possibility of Aguethamk new markets, the task of difficult.
Even if the nature of your local in nature and did not have the intention to expand internationally and launch cross-border, it should also be careful, accuracy and comprehensiveness in the choice of the name so you do not have to change it whenever you add a product to another variety of your products. Domain name, such as title of the article, either pull the others to discover what holds, or they are going through if he had not see anything.
Can be classified as domain names (URL) on the Internet within six main models is, personal names, descriptive names, geographical names, names, artificial, names, popular names and the vehicle.
§ Personal Names
Uses some small business owners personal names, or first letters of the name, title, or a combination of characters, vehicles combine the characters names and the names of their wives or their children, etc. without knowing that this kind of useless labels, except in two cases:
The first case, when the owner has built a name for itself and its products a distinctive fragrant reputation over the years, so the product name has been associated closely on behalf of the owner and the mere mention of the name is enough to attract attention ... "Henry Ford Motor (Henri Ford), Forbes (Forbe's Magazine), Betty Crocker's Pasta (Betty Crocker), etc ... are all examples of incorrect personal names are closely linked to the product before and clearly demonstrate the quality of the product.
The second case, applies to holders of the scientific professions such as accountants, doctors, lawyers and engineers. Since it is quite common for the owners of these professions under their first names because the products they bring to the public is not concrete, but is the product of intellectual, scientific, represents the epitome of science they had received in their lives. But the only problem in this case, is having to change the name change partners if a combination of the names of several partners.
§ descriptive names
Are the names that describe specifically the quality of services and goods traded. Which is often the quickest and best way to introduce your products instantly, easily, and without any explanation, such as ... (Garden tools), (blue jeans), (used cars), (children wear).
§ Geographical Names
There are some advantages to include name of the place names within the business, especially in the activities of a local nature, it urges the customers from that region to respond to this name because they believed that the commercial activity associated with it is concentrated in the their area. But the other hand, this method can also be away customers from outside your area on the request of your products or even inquire about. If your domain name such as "Beirut Decor", the people live on after only a few miles from Beirut had been reluctant to call because your label inspired him that your business serves the Beirut area only.
Challenge of geographical names in general to expand your business outside your area, but in turn strengthen the links with local residents in this region.
§ artificial names
Are the names of fabricated meaningless as (AAA internet services), for example, being formed up to what was given rank high in the ranking lists of the alphabet in electronic evidence (directories) and search engines (search engines), either online or in telephone directories or classifieds. This method may be of benefit to some extent the purpose for which it was created, and may lead to some results in a few places, but can not these names be given appreciation and respect for customers, or to leave a distinct imprint in their minds.
§ names popular
The launch of the name in line with the fashionable trend or progress prevail society, a long-term business venture is not without risk. When people would think the demise of this gig after months or a year or even two years, that your business has ended with the end of that fashion.
§ compound names
Name the boat's name is not descriptive and does not make sense in practice, but may nevertheless is among the best examples of commercial labels. Are often installed by the possibilities of these names, where they are feeding the computer a number of assumptions to propose a set of labels. However, the problem of this type of names is that they need in the beginning to the large advertising expenses before being able to link the name of the name of the company that launched and has become synonymous with or even substitute. For example ... Kodak (Kodak), Nike (Nike), Jubcs (U-Bix).
Often not aware of new to the business owners and even experienced them, the momentum launched by the trade name was chosen after careful consideration. Rather, it appears that the choice of name for many employers in our societies is an emotional decision, rather than a rational decision. However, do not avoid thinking about the claim that they are artists in the selection of brand names!
The launch of the label on a business or product or service, is one of the important marketing decisions, which require you to take. In addition to being a tool of the sale, the correct name is also an important advertising tool briefly describe your business and effectively contribute greatly to improve its image in front of others, stealing customers from your competitors.
If these tips apply to commercial designations in the real world, it applies more domain names in e-Cyberspace are unaware of others all about you. The name, which is difficult to absorb, or conveyed easily to each of the "happiest" and "Bob" and "Jean Pierre" and "Rodriguez" and "Zhang Li" and "Hahjhan Khan," could cause harm to your project and makes the possibility of Aguethamk new markets, the task of difficult.
Even if the nature of your local in nature and did not have the intention to expand internationally and launch cross-border, it should also be careful, accuracy and comprehensiveness in the choice of the name so you do not have to change it whenever you add a product to another variety of your products. Domain name, such as title of the article, either pull the others to discover what holds, or they are going through if he had not see anything.
Can be classified as domain names (URL) on the Internet within six main models is, personal names, descriptive names, geographical names, names, artificial, names, popular names and the vehicle.
§ Personal Names
Uses some small business owners personal names, or first letters of the name, title, or a combination of characters, vehicles combine the characters names and the names of their wives or their children, etc. without knowing that this kind of useless labels, except in two cases:
The first case, when the owner has built a name for itself and its products a distinctive fragrant reputation over the years, so the product name has been associated closely on behalf of the owner and the mere mention of the name is enough to attract attention ... "Henry Ford Motor (Henri Ford), Forbes (Forbe's Magazine), Betty Crocker's Pasta (Betty Crocker), etc ... are all examples of incorrect personal names are closely linked to the product before and clearly demonstrate the quality of the product.
The second case, applies to holders of the scientific professions such as accountants, doctors, lawyers and engineers. Since it is quite common for the owners of these professions under their first names because the products they bring to the public is not concrete, but is the product of intellectual, scientific, represents the epitome of science they had received in their lives. But the only problem in this case, is having to change the name change partners if a combination of the names of several partners.
§ descriptive names
Are the names that describe specifically the quality of services and goods traded. Which is often the quickest and best way to introduce your products instantly, easily, and without any explanation, such as ... (Garden tools), (blue jeans), (used cars), (children wear).
§ Geographical Names
There are some advantages to include name of the place names within the business, especially in the activities of a local nature, it urges the customers from that region to respond to this name because they believed that the commercial activity associated with it is concentrated in the their area. But the other hand, this method can also be away customers from outside your area on the request of your products or even inquire about. If your domain name such as "Beirut Decor", the people live on after only a few miles from Beirut had been reluctant to call because your label inspired him that your business serves the Beirut area only.
Challenge of geographical names in general to expand your business outside your area, but in turn strengthen the links with local residents in this region.
§ artificial names
Are the names of fabricated meaningless as (AAA internet services), for example, being formed up to what was given rank high in the ranking lists of the alphabet in electronic evidence (directories) and search engines (search engines), either online or in telephone directories or classifieds. This method may be of benefit to some extent the purpose for which it was created, and may lead to some results in a few places, but can not these names be given appreciation and respect for customers, or to leave a distinct imprint in their minds.
§ names popular
The launch of the name in line with the fashionable trend or progress prevail society, a long-term business venture is not without risk. When people would think the demise of this gig after months or a year or even two years, that your business has ended with the end of that fashion.
§ compound names
Name the boat's name is not descriptive and does not make sense in practice, but may nevertheless is among the best examples of commercial labels. Are often installed by the possibilities of these names, where they are feeding the computer a number of assumptions to propose a set of labels. However, the problem of this type of names is that they need in the beginning to the large advertising expenses before being able to link the name of the name of the company that launched and has become synonymous with or even substitute. For example ... Kodak (Kodak), Nike (Nike), Jubcs (U-Bix).
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